Message Push

Deliver device alerts to your backend in real time—so your apps can react the moment something happens.

Overview

Message Push scheme

Message Push

Message Push is Imou Cloud’s real-time event notification service. When a device on your account—cameras, door locks, sensors, and more—raises an event such as motion detected or device offline, the platform posts that payload over HTTPS to the callback URL you configure. After you receive it, you can process the event in your own systems, or forward it to the App you build.

Stop polling for updates. Receive events as they happen—faster response, less server load, and a smoother experience for end users.

Supported Message Types

  • Alarm messages

    Alarm messages

    Scene change, human detection, smoke detection, camera obstruction, and other security alerts

  • Device Status Updates

    Device Status Updates

    Online / offline transitions, device rename events, and other lifecycle status changes

  • Thing Model (IoT) Messages

    Thing Model (IoT) Messages

    Property reports and device events from IoT Thing Model integrations

  • Footfall Statistics

    Footfall Statistics

    Visitor counts, dwell / linger detections, and related traffic analytics payloads

  • AI Detection Messages

    AI Detection Messages

    Face recognition, human detection, vehicle intrusion, and other intelligent detections

Advantages

  • Built for Scale

    Built for Scale

    Delivers10 billion+messages daily with the reliability needed for large device fleets

  • Sub-500ms Delivery

    Sub-500ms Delivery

    Typical push latency under500ms—so alerts reach your backend almost instantly

  • Minutes to Integrate

    Minutes to Integrate

    Set a callback URL, pick subscription types, and start receiving events

Use Cases

  • Smart Home

    Smart Home

    Home Security

    Get intrusion alerts, camera obstruction, and device-offline events in real time—so you always know what’s happening around the home.

    Visitors & Access

    Respond remotely to doorbell rings, door-open events, and package / unattended-item detections for guests and deliveries.

  • Retail Chains

    Retail Chains

    Footfall Analytics

    Track store traffic and lingering visitors with precision—fuel better staffing and operations decisions.

    Store Security

    Push zone intrusion, smoke, and related alarms the moment they fire—to help protect inventory and premises.

  • Industrial Safety

    Industrial Safety

    Equipment & Fire Safety

    Receive water-leak, smoke / fire, and gas alarms in real time to keep production sites safer.

    Restricted-Area Alerts

    When someone enters a hazardous or off-limits zone, push an alert immediately to protect on-site workers.

Get started

  • step 1

    Create a developer app

  • Step 2

    Set your callback URL and subscribe to message types

    Configure
  • Step 3

    Trigger a test alert

  • Step 4

    Receive the event on your backend